Chinese electronics major Lenovo is looking at the possibility of setting up a manufacturing unit for smartphones and tablets in India.
The company already has a computer manufacturing plant in Puducherry.
“We are exploring the opportunity of setting up a manufacturing unit in the country,” Bhaskar Choudhuri, director (marketing) of Lenovo India said.
This is particularly because of the government’s impetus on ‘Make in India’ as well as the huge opportunity which country presents, he said.
The company already has a computer manufacturing plant in Puducherry.
“We are exploring the opportunity of setting up a manufacturing unit in the country,” Bhaskar Choudhuri, director (marketing) of Lenovo India said.
This is particularly because of the government’s impetus on ‘Make in India’ as well as the huge opportunity which country presents, he said.
Lenovo, which enjoys leadership positions in sales of laptops, PCs and tablets in India, is also planning to aggressively boost smartphone business in the country.
He said that the smartphone penetration in the country was only 30 per cent. “This shows that there is enough headroom for growth,” he said.
Lenovo was particularly looking at the 4G/LTE enabled smartphones as the company had already launched few such products. “The response to the smartphones was stupendous”, he said.
“We believe that 4G/LTE will be the dominant technology in the years to come,” Choudhuri added.
The company would also expand retail presence with the opening of more exclusive Lenovo stores, he said.
He said that the smartphone penetration in the country was only 30 per cent. “This shows that there is enough headroom for growth,” he said.
Lenovo was particularly looking at the 4G/LTE enabled smartphones as the company had already launched few such products. “The response to the smartphones was stupendous”, he said.
“We believe that 4G/LTE will be the dominant technology in the years to come,” Choudhuri added.
The company would also expand retail presence with the opening of more exclusive Lenovo stores, he said.
