Women Prefer Pinterest, Young Adults Choose Instagram

If you are someone who likes to publish original pics and vids online, there’s a name for you. You are a designer, according to research from the Pew Online and American Life Project. “Creators,” who publish pics and vids online that they made, make up 46% of Web customers. The 41% who collect movie clips they find elsewhere and publish on image-sharing websites are called curators.

“The Online has always been a foundation for makers and curators,” Pew Internet’s Joanna Brenner, co-author of the review, said in a declaration. “Now, as public networking solutions increase and increase, the tools are more visual and public, and that seems to be gaining special viewers of beginning adopters.”


These makers and curators are responsible for discussing and publishing their pics and vids on public networking websites like Pinterest, Instagram and Tumblr. For the first time, Pew scientists have asked questions about these public networking solutions, and their conclusions are not all that surprising. Females are more likely to use Pinterest than men, and youngsters are heavy Instagram customers.

Here are some of the key findings:
  • 12% of online grownups use Pinterest, which is covered with women. Nearly one-fifth of online women (19%) use Pinterest, a website that allows customers to arrange and discuss content from around the web by “pinning” pictures and pictures into “pinboards” that are organized by groups and themes. Each “pin,” which includes a caption, hyperlinks to the website from which it started.
  • 12% of online grownups use Instagram, which is covered with youngsters. Some 27% of the Web customers between ages 18-29 use Instagram, which is a photo-sharing assistance built around a smart phone app that allows customers to filter and shade pictures they have taken and then discuss them with those they are connected to through the assistance on pictures supply. Facebook recently bought the assistance.
  • 5% of online grownups use Tumblr. Some 11% of youngsters use this public running a blog assistance that allows for easy discussing of various types of posts, including text, pictures, quotations, hyperlinks, music, and movie.
The review is based on a phone survey of 1,005 grownups taken beginning last month.

Which public networking websites do you use to discuss pictures and video? Let us know in the comments.

Image courtesy of iStockphoto, akinbostanci
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